Tension is high in the booming market for weight-loss medications as Novo Nordisk, the maker of popular drugs like Wegovy and Ozempic, has initiated legal action against telehealth company Hims & Hers. Novo Nordisk claims Hims & Hers is unlawfully producing and marketing "compounded" versions of its patented semaglutide-based treatments, which are used for weight loss and Type 2 diabetes management. The lawsuit alleges patent infringement and risks to patient safety. This legal confrontation follows Hims & Hers' recent launch of a cheaper, compounded weight-loss pill, and a subsequent decision by Hims to halt sales of that specific pill after facing pressure from regulators and Novo Nordisk.
Background of the Dispute
The core of the conflict centers on semaglutide, the active ingredient in Novo Nordisk's highly successful medications Wegovy (for weight loss) and Ozempic (for Type 2 diabetes). These drugs, which belong to the GLP-1 class, have seen immense popularity in recent years, leading to a significant expansion of the weight-loss drug market.
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Novo Nordisk's Products: Novo Nordisk manufactures FDA-approved, non-compounded versions of semaglutide, available as injectables (Wegovy, Ozempic) and, more recently, a pill form of Wegovy. These products undergo rigorous testing and regulatory oversight.
Hims & Hers' Offerings: Hims & Hers, an online health service, has been providing compounded versions of semaglutide. Compounded drugs are created by mixing ingredients to customize medications for individual patients. These compounded versions, often available at a lower cost, have become a point of contention.
Escalating Actions: The recent legal action by Novo Nordisk was triggered by Hims & Hers launching a new, compounded weight-loss pill. Novo Nordisk had previously issued warnings. Following these threats and scrutiny from the Food and Drug Administration (FDA), Hims & Hers announced it would stop selling this specific pill.
Legal Claims and Arguments
Novo Nordisk's lawsuit, filed in the District Court of Delaware, outlines several key allegations against Hims & Hers:
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Patent Infringement: Novo Nordisk asserts that Hims & Hers is violating the patent rights covering Novo Nordisk's brand-name semaglutide drugs through the marketing and distribution of compounded versions. This is reportedly the first time Novo Nordisk has sued over patent infringement related to compounded semaglutide.
Deceptive Practices and Patient Risk: The Danish drugmaker argues that Hims & Hers is engaging in "unlawfully mass compounding" and marketing these products in a way that is "dangerous and deceptive to patients." Novo Nordisk contends that compounded drugs generally do not undergo the same level of safety and efficacy vetting as standard, FDA-approved medications, potentially putting patient health and well-being at risk.
Undermining Innovation: Novo Nordisk suggests that the practices of Hims & Hers undermine the "scientific innovation and regulatory rigor" put in place to ensure the safety and effectiveness of these treatments.
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Hims & Hers, in response, has characterized the lawsuit as a "blatant attack" on consumers who depend on compounded medications.

Regulatory Scrutiny and Market Impact
The dispute has also drawn the attention of regulatory bodies:
FDA Involvement: The Food and Drug Administration (FDA) has reportedly threatened action against Hims & Hers. This external pressure contributed to Hims & Hers' decision to halt sales of its new compounded weight-loss pill.
Market Dynamics: The intense demand for GLP-1 drugs has fueled a multibillion-dollar market. Companies like Hims & Hers are seeking to capitalize on this demand, often offering more affordable alternatives. Novo Nordisk and Eli Lilly (maker of Zepbound and Mounjaro) have been actively confronting compounding pharmacies to protect their market share and perceived product integrity.
Novo Nordisk's Broader Strategy
This lawsuit is part of a wider effort by Novo Nordisk and other major pharmaceutical companies to address the proliferation of compounded versions of their popular weight-loss and diabetes drugs. Novo Nordisk has reportedly filed approximately 130 lawsuits in the past two years concerning deceptive marketing and consumer fraud related to these products.
Next Steps
While Hims & Hers has stated it will stop selling the specific compounded pill that drew Novo Nordisk's ire, the broader legal battle over the sale and compounding of semaglutide-based medications is ongoing. Novo Nordisk is seeking a permanent injunction to prevent Hims & Hers from selling infringing compounded drugs and is pursuing damages. The outcome of this lawsuit could have significant implications for the accessibility and regulation of compounded medications within the rapidly expanding GLP-1 drug market.
Sources
BBC News: Wegovy maker Novo Nordisk sues rival over 'knock-off' weight-loss drugs (Published: 12 hours ago) - Provides an overview of the lawsuit, highlighting the difference between compounded and non-compounded drugs and the recent decision by Hims & Hers to stop selling a pill.π Link: https://www.bbc.com/news/articles/cddn4z54qe8o
USA Today: Wegovy maker sues Hims & Hers after company launches $49 weight-loss pill (Published: 23 hours ago) - Details the lawsuit, quoting Novo Nordisk's concerns about safety and deceptive practices, and Hims & Hers' response. Mentions FDA threat.π Link: https://www.usatoday.com/story/money/2026/02/09/wegovy-novo-nordisk-sues-hims-hers-lawsuit/88584843007/
Gizmodo: Novo Nordisk Sues Hims & Hers Over Ozempic Copycats as the Weight-Loss Drug Wars Escalate (Published: 15 hours ago) - Explains the context of the ongoing feud and Novo Nordisk's claims of patent violation regarding compounded semaglutide products.π Link: https://gizmodo.com/novo-nordisk-hits-hims-hers-with-lawsuit-as-the-weight-loss-drug-wars-escalate-2000719682
AP News: Hims & Hers launches Wegovy knockoff pill, Novo Nordisk vows to sue (Published: 4 days ago) - Reports on Hims & Hers' move to capitalize on the GLP-1 drug trend with compounded versions, including the new pill, and Novo Nordisk's reaction.π Link: https://apnews.com/article/wegovy-weight-loss-fda-hims-novo-nordisk-pill-d35e529de153c2df263ac10501584999
Press Enterprise: Novo says itβs suing Hims to halt obesity GLP-1 drug copycats (Published: 16 hours ago) - Focuses on Novo Nordisk's stated reason for the lawsuit: to stop copycat drugs and protect its patents and approved manufacturing processes.π Link: https://www.pressenterprise.com/2026/02/09/novo-says-its-suing-hims-to-halt-obesity-drug-copycats/
CNBC: Novo Nordisk sues Hims & Hers over copycat versions of Wegovy drugs; Hims stock falls 18% (Published: 1 day ago) - Highlights the escalating feud, Novo Nordisk's request for a ban on sales, and the financial impact on Hims & Hers. Mentions Novo's history of lawsuits against compounders.π Link: https://www.cnbc.com/2026/02/09/novo-nordisk-sues-hims-hers-compounded-obesity-drugs.html?msockid=3a21fa8233e16be32092ec7e325d6a35
Trialsitenews: TSN Legal Beat: Novo Nordisk Sues Hims & Hers Over Copycat Wegovy Pill (Published: 1 day ago) - A brief report confirming the lawsuit filed by Novo Nordisk against Hims & Hers regarding copycat Wegovy pills.π Link: https://www.trialsitenews.com/a/tsn-legal-beat-novo-nordisk-sues-hims-hers-over-copycat-wegovy-pill-43ac6a6f
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