Anticipation Builds for Highly Awaited Sequel
With "Dhurandhar: The Revenge" slated for release, the production team is strategically unveiling key promotional materials to capitalize on the enthusiasm generated by the first film. The film's soundtrack is set to debut in February, followed by the launch of its trailer around March 5th. This phased release strategy aims to maintain audience engagement and build momentum leading up to the movie's premiere. The sequel's promotional efforts are drawing parallels to the successful launch of its predecessor, indicating a deliberate approach to leveraging established fan interest.
Contextualizing the Release Strategy
"Dhurandhar: The Revenge" is the follow-up to a successful first installment, and its promotional campaign has begun to take shape.
The film is scheduled for a March 19 domestic release.
Sources indicate that a new song from the film is planned for unveiling in February.
The trailer is tentatively set for a grand launch on Thursday, March 5.
This promotional schedule follows a pattern observed during the release of the first "Dhurandhar" film, which also saw its trailer event held at a similar venue.
The sequel's teaser trailer was released on February 3, 2026.
The teaser for "Dhurandhar: The Revenge" was also released in multiple languages, including Tamil, Telugu, Kannada, and Malayalam.
Evidence of Promotional Rollout
Several reports detail the emerging promotional assets for "Dhurandhar: The Revenge."
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February 1, 2026: An article from Bollywood Hungama states, "Now, with the way the first part has been received, their enthusiasm will be at an all-time high and that would further add to the fun… As of now, the makers plan to launch it [the trailer] on Thursday, March 5, in a grand fashion, just like last time."
February 3, 2026: Deadline reported that "The sequel to Hindi-language blockbuster Dhurandhar now has an official title and a teaser trailer ahead of its March 19 domestic release."
February 3, 2026: NDTV Entertainment noted, "Dhurandhar 2 teaser was released on February 3 after the first film's record box office run."
February 3, 2026: Mandatory.com confirmed, "Dhurandhar: The Revenge teaser trailer finally released Jio Studios and B62 Studios recently dropped the first teaser for Dhurandhar 2, whose official title is Dhurandhar: The Revenge."
February 1, 2026: News18.com published, "The high-octane spy-action thriller is scheduled for a theatrical release on March 19, in five languages Hindi, Tamil, Telugu, Malayalam and Kannada."
The Doja Cat Sound Integration
A notable aspect of the promotional campaign is the inclusion of music by American artist Doja Cat in the film's teaser trailer.
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The teaser features an English song that closely resembles Doja Cat's style.
Specifically, the song "AAAHH MEN!" by Doja Cat is prominently featured.
The makers have officially acknowledged the song in the YouTube description of the teaser, with copyright attributed to Universal Music Publishing Private Limited on behalf of Universal Music Corp.
This musical choice has generated significant discussion among viewers and fans online.
Audience and Critical Reception of the Teaser
The initial release of the teaser trailer for "Dhurandhar: The Revenge" has been met with varied reactions.
The teaser highlights Ranveer Singh in his role as Hamza, with glimpses of his younger character, Jaskirat Singh Rangi.
Some online commentators have observed that the teaser appears to reuse footage from the conclusion of the first film.
Despite this criticism, the inclusion of Doja Cat's music has been a talking point, with many fans expressing surprise and appreciation for the unexpected soundtrack choice.
Key Personnel and Studio Involvement
The production of "Dhurandhar: The Revenge" involves established talent and major studios.
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Aditya Dhar returns to direct the film.
Jio Studios and B62 Studios are producing the sequel.
Ranveer Singh reprises his lead role.
Several actors from the first film, including Madhavan, Sara Arjun, Danish Pandor, Rakesh Bedi, Gaurav Gera, Manav Gohil, and Saumya Tandon, are returning.
Shashwat Sachdev is credited as the film's music director, though Doja Cat's track plays a significant role in the teaser.
Implications and Next Steps
The strategic rollout of promotional content, particularly the song release and trailer launch, is critical for sustaining interest in "Dhurandhar: The Revenge." The use of a well-known international artist like Doja Cat in the teaser is a deliberate attempt to broaden the film's appeal and generate buzz. The film's success hinges on its ability to build upon the foundation laid by the first installment while offering fresh elements. Future promotional activities will likely focus on showcasing the film's narrative, action sequences, and ensemble cast.
Sources and Context
Bollywood Hungama: Published "EXCLUSIVE: Exciting song of Dhurandhar: The Revenge to be unveiled in February; trailer likely to be launched around March 5" on February 1, 2026. This report provides details on the planned release dates for a new song and the trailer, drawing comparisons to the first film's promotional strategy.
https://www.bollywoodhungama.com/news/bollywood/exclusive-exciting-song-dhurandhar-the-revenge-unveiled-february-trailer-likely-launched-around-march-5/
India Today: Published "Dhurandhar: The Revenge teaser soundtrack X Doja Cat confirmed? Details inside" on February 5, 2026. This article discusses the background score of the teaser, noting its resemblance to Doja Cat's music and mentioning Ranveer Singh's role.
https://www.indiatoday.in/movies/bollywood/story/dhurandhar-the-revenge-teaser-soundtrack-doja-cat-confirmed-details-inside-2863325-2026-02-05
Deadline: Published "‘Dhurandhar 2’ Now Has A Title; Watch Teaser Trailer For Indian Blockbuster Hit’s Sequel" on February 3, 2026. This report announces the official title and release of the teaser trailer for the sequel, confirming the director and release date.
https://www.deadline.com/2026/02/dhurandhar-2-title-teaser-trailer-1236706988/
NDTV Entertainment: Published "In Dhurandhar 2 Teaser, The Only New Bit Is A Doja Cat Song. Details Here" on February 3, 2026. This article highlights the use of Doja Cat's song "AAAHH MEN!" in the teaser and notes the teaser's release date following the first film's box office success.
https://www.ndtv.com/entertainment/in-dhurandhar-2-teaser-the-only-new-bit-is-a-doja-cat-song-details-here-10943608
Mandatory.com: Published "Dhurandhar 2 Title & Release Date Confirmed With New Teaser Trailer" on February 3, 2026. This report confirms the official title "Dhurandhar: The Revenge" and the release of its teaser trailer, noting its availability in multiple languages.
https://www.mandatory.com/news/1724617-dhurandhar-2-the-revenge-title-teaser-revealed-bollywood
News18.com: Published "Aditya Dhar’s Dhurandhar: The Revenge Features Doja Cat’s Music AAAHH MEN? What We Know" on February 1, 2026. This article focuses on the use of Doja Cat's song in the teaser, discusses the film's music director, and reiterates the theatrical release date and languages.
https://www.news18.com/movies/bollywood/aditya-dhars-dhurandhar-the-revenge-features-doja-cats-music-aaahh-men-what-we-know-aa-9880559.html
MensXP: Published "Aditya Dhar Used This Song By Doja Cat In Dhurandhar: The Revenge Teaser & Fans Are Stumped" on February 3, 2026. This piece covers the online reaction to the Doja Cat song in the teaser and the official acknowledgment of the copyright by Jio Studios.
https://www.mensxp.com/entertainment/bollywood/181940-aditya-dhar-used-this-song-by-doja-cat-in-dhurandhar-the-revenge-teaser.html
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