This report consolidates information regarding the broadcast and streaming availability of Puppy Bowl XXII, an annual event preceding the Super Bowl. The event features adoptable rescue dogs competing in a friendly game format.

Event Overview and Schedule
Puppy Bowl XXII is scheduled to air on Sunday, February 8, 2026. The pregame show, referred to as the "Puppy Combine," is set to begin at 1:00 PM ET / 10:00 AM PT. The main event, Puppy Bowl XXII, will commence shortly thereafter at 2:00 PM ET / 11:00 AM PT and is expected to conclude around 5:00 PM ET. This places the Puppy Bowl well before the Super Bowl LX kickoff, which is scheduled for 6:30 PM ET on the same day.

Key Event Times:
Puppy Combine Pregame: 1:00 PM ET / 10:00 AM PT
Puppy Bowl XXII Kickoff: 2:00 PM ET / 11:00 AM PT
Puppy Bowl XXII Conclusion: ~5:00 PM ET
Broadcast Channels and Streaming Services
The Puppy Bowl will be accessible through a variety of television channels and streaming platforms, catering to both traditional cable subscribers and cord-cutters.
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Traditional Television Access
Viewers with cable or satellite subscriptions can tune into the Puppy Bowl on the following networks:

Animal Planet
Discovery
TBS
truTV
Streaming and Digital Access
For those who prefer streaming or do not have traditional cable, several options are available:
Discovery+: This service will offer a simulcast of the Puppy Bowl. A seven-day free trial is mentioned as a method to watch the event without a subscription.
HBO Max: The Puppy Bowl will also be available for streaming on HBO Max, which can be accessed as a standalone service or as part of various bundles.
Live TV Streaming Services: Platforms such as Philo and Hulu + Live TV are noted as carrying channels that will broadcast the event, including Animal Planet and Discovery. Some of these services may offer free trial periods.
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Primary Streaming Platforms:
Discovery+
HBO Max
Live TV streaming services (e.g., Philo, Hulu + Live TV)
New Programmatic Elements
This year's Puppy Bowl introduces a special exhibition game during halftime, focusing on senior dogs. This segment will feature two teams: Team Oldies and Team Goldies. This marks the first time the event has explicitly highlighted senior canine participants in a dedicated game.
Halftime Feature:
Special exhibition game: Team Oldies vs. Team Goldies (senior dogs)
Participant Information
Puppy Bowl XXII will showcase a total of 150 adoptable rescue dogs. These participants hail from 72 shelters located across the United States, including Puerto Rico, and the British Virgin Islands. The event aims to highlight rescue stories, with specific mentions of puppies saved from a hoarding situation in St. Louis and dogs that survived floods in Texas.
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Participant Demographics:
Total Dogs: 150
Number of Shelters: 72
Geographic Reach: USA, Puerto Rico, British Virgin Islands
Participating Organizations and Partnerships
Beyond the core broadcast, the event involves partnerships to broaden its reach and impact. Puppy Sphere is collaborating with Animal Planet to organize "Rescue Puppy Yoga" events in various cities. This initiative extends the Puppy Bowl's engagement beyond television viewing, offering a more interactive experience.
Partnership Example:
Puppy Sphere & Animal Planet: Rescue Puppy Yoga events
Ownership and Licensing
Discovery, Inc. appears to be the primary owner of the intellectual property and broadcast rights associated with the Puppy Bowl, given the consistent mention of its owned channels and streaming services (Discovery, Animal Planet, Discovery+).
Sources Used
Martha Stewart: https://www.marthastewart.com/how-to-watch-puppy-bowl-2026-11899265 (Published 4 days ago)
CNET: https://www.cnet.com/tech/services-and-software/how-to-watch-puppy-bowl-2026/ (Published 3 days ago)
Mashable: https://mashable.com/article/how-to-watch-the-puppy-bowl-2026 (Published 2 days ago)
USA Today: https://www.usatoday.com/story/sports/nfl/super-bowl/2026/02/07/puppy-bowl-contestants-2026/88432922007/ (Published 1 day ago)
Good Housekeeping: https://www.goodhousekeeping.com/entertainment/a70224674/how-to-watch-puppy-bowl-2026/ (Published 2 days ago)
Los Angeles Times: https://www.latimes.com/companion-animals/pet-projects/story/2026-02-04/puppy-bowl-2026-preview (Published 4 days ago)
CableTV.com: https://www.cabletv.com/sports/watch-the-puppy-bowl (Published 2 weeks ago)
The Puppy Sphere: https://thepuppysphere.com/en-ca/blogs/latest/how-to-watch-puppy-bowl-2026 (Seen on Brave)
AS.com: https://en.as.com/nfl/when-is-the-2026-puppy-bowl-date-time-and-how-to-watch-f202602-n/ (Published 19 hours ago)
NJ.com: https://www.nj.com/tv/2026/02/the-puppy-bowl-2026-how-to-watch-for-free.html (Published 13 hours ago)
The New York Times (The Athletic): https://www.nytimes.com/athletic/7016839/2026/02/08/how-to-watch-puppy-bowl-2026-tv-channel/ (Published 7 minutes ago)
NBC Chicago: https://www.nbcchicago.com/news/local/when-is-the-puppy-bowl-what-channel-how-to-watch/3887733/ (Published 2 days ago)
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