Indian Films Hit Top 10 on Netflix Global Charts

Indian films watched over 31 million hours globally on Netflix this week, with Kartavya reaching number 1 on the Non-English Films list.
By Newsroom | Entertainment, Streaming |

Netflix India has seen a significant surge in global viewership, amassing over 31 million hours across several titles. Kartavya, a film starring Saif Ali Khan, has climbed to the number one position on the Global Top 10 Non-English Films list, after previously holding the second spot. This success is shared with other Indian productions like Dhurandhar Raw and Undekha and Desi Bling, which are also making waves on international Netflix charts.

The aggregated viewership of over 31 million hours underscores a successful week for Indian content on Netflix's global platform, with Kartavya reaching the top of the Non-English Films chart.

These titles, encompassing a range of genres from high-stakes action and drama to reality entertainment, highlight a deliberate strategy by Netflix India. The platform appears to be cultivating a diverse slate of content—including blockbuster films, premium series, unscripted shows, and culturally resonant stories—aimed at achieving cross-border appeal. This move builds upon previous successes, such as Taskaree: The Smuggler’s Web, which previously hit the number one spot on a similar global chart.

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The recent surge includes various Indian productions that have appeared on the Non-English Films chart, such as Toaster and South Indian content like Made In Korea. This broad representation across languages and formats suggests a concerted effort to broaden the reach of Indian storytelling beyond domestic audiences. The popularity of titles like Dhurandhar: Raw And Undekha, starring Ranveer Singh, further solidifies the trend, with the series reportedly trending at number one on OTT platforms.

The content, described as offering "high-stakes action, larger-than-life drama, glamour, emotion and binge-worthy entertainment," seems to be resonating widely. This push by Netflix India adds to a discernible global momentum for its varied programming.

Frequently Asked Questions

Q: Why are Indian films popular on Netflix globally?
Indian films like Kartavya are getting over 31 million viewing hours globally because Netflix India is creating diverse content with wide appeal, including action, drama, and reality shows.
Q: Which Indian film is number one on Netflix globally?
Kartavya, starring Saif Ali Khan, is currently the number one Non-English Film on Netflix's Global Top 10 list.
Q: What other Indian content is popular on Netflix?
Besides Kartavya, other popular Indian titles include Dhurandhar Raw and Undekha, Desi Bling, Toaster, and Made In Korea, showing a broad range of Indian stories are resonating.
Q: What does this success mean for Indian content?
This success shows that Indian stories can reach audiences worldwide, not just in India, and Netflix is actively promoting this wider reach.
Q: What kind of content is performing well?
Content described as offering 'high-stakes action, larger-than-life drama, glamour, emotion and binge-worthy entertainment' is performing well and resonating with global viewers.